Deyra Jaye - deyra jaye

Creative & Design
11 January 2023

This “racially ambiguous” aesthetic will not solve your brand’s diversity problem

Brands that use “racially ambiguous” models as a catch-all for diverse representation are not investing the necessary time and energy to understand consumers.

Strategy
20 September 2022

4 things every marketer should know about working with influencers & creators of colour

Follow these 4 tips when you want to engage with racialized communities in a meaningful way using influencer marketing.

Creative & Design
10 September 2022

The best free stock photo sites for inclusive marketers & content creators

Images carry significant meaning for the people who consume them, but it can be hard to find authentic images of marginalized communities through traditional stock photo sites. This list will help you take your creative expression to the next level.

Strategy
28 August 2022

This is why inclusive organizations create better marketing

Inclusive marketing is an investment in knowing your employees and the customers you hope to serve.

Creative & Design
10 June 2022

Should marketers include diversity in every campaign?

I was recently asked whether companies and agencies should include diversity in all of their visuals. My response was that diversity exists every day and in every way, so why not?